About us

We connect brands to consumers

ZMS is the 360° marketing unit of Zalando, Europe’s number one fashion platform. Brands benefit from its data-infused marketing and media capabilities as well as extensive fashion and content creation expertise.

This is how you succeed with ZMS

  • Data-infused marketing powered by data insights from >46 million active customers.
  • Extensive fashion and content creation expertise based on campaigns for >1,500 brands.
  • Inspiring media formats and data-driven cross-channel campaigns in 23 European markets.
  • Proprietary, cutting-edge media, insights, and content technology.

Zalando Marketing Services empowers brands to increase their brand impact, drive their sales, and celebrate product launches, on Zalando and beyond, and across many consumer touchpoints. ZMS provides advertisers with access to in-depth consumer insights and audiences with expansive reach. We develop 360° strategies, inspiring creative content and stories empowered by data, and run large-scale media campaigns across 23 European markets. This way, we make sure you reach the right target audiences with tailored messages along the entire customer-journey from discovery to purchase. Get in touch to find out what we can do for you.

Have a look at what we can do for you:

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